BUS9030 Digiatl Marketing for Global Impact Assignment Help
BUS9030 Digiatl Marketing for Global Impact Assessment ASSESSMENT BRIEF BUS9030 Digital Marketing for Global Impact Assessment 1 Digital Marketing Startegy Development Report Assessment Description Digital Marketing Startegy Development Report Individual/Group Individual Ex Length Individual Report — 2000–2500 words excluding appendices and references Subject Learning Outcomes a, b, d Week Due Week 6 Weighting 40% Total Marks 100 Use of Generative Artificial Intelligence (Gen AI) Allowed (OTHER — See details) Overview of the assessment task This assessment asks you to build a digital marketing strategy for a chosen company. Develop a report in detail outlining the process of formulating a strategy, involving the situation analysis, competitor analysis, and specification of the specific objectives of the strategy. Assessment instructions Digital marketing strategy should provide consistent direction for an organisation’s online marketing activities and channel integration. Choose ...